CeraVe Hydrating Shampoo – Intentional Bathroom Essential, Neutral Label and Fragrance-Free Clean Care
Why you'll love it
- Dermatologist-developed formula provides clinical credibility versus generic drugstore shampoos
- Fragrance-free and allergy-tested formula reduces risk of scalp reactions and scent sensitivities
- Sulfate-free, paraben-free, dye-free, and MIT-free clean formulation aligns with ingredient-conscious buyers
- Skin-care-grade actives (ceramides, niacinamide, hyaluronic acid) extend a trusted facial routine to the scalp
- Color-safe cleansing protects salon investments and dyed hair vibrancy
- Multi-size and bundle options (12oz, 19oz, 2-pack, shampoo+conditioner set) offer flexibility for households and value-seekers
Perfect for
- Daily gentle cleansing for sensitive or reactive scalps without irritation
- Color-treated hair washing that preserves dye and prevents fading
- Hydrating wash for dry, dehydrated hair seeking 72-hour moisture
- Fragrance-free hair cleansing for users sensitive to scents or migraines
- Bundled shampoo + conditioner set for gifting or building a full gentle routine



Haircare Reinvented with Dermatologists
Introducing the next generation of scalp and hair care, formulated without common irritants and allergens like sulfates, MIT, dyes, parabens, phthalates, and fragrance.
Gentle Formulas, Clinically Proven
Why do we formulate our products without Fragrance?
Fragrance chemicals can be irritating and may cause allergic reactions in some people’s skin. Because of this, many dermatologists recommend using fragrance-free products, and we formulate without fragrance for this reason.
What is MIT and why do we formulate our products without it?
Methylisothiazolinone (MIT) is a synthetic preservative used in consumer products to inhibit bacterial growth. Used at certain concentrations, MIT has been known to cause allergic reactions in some people, and we formulate without MIT for this reason.
Made with Your Scalp Barrier in Mind
CeraVe's scalp and hair care gently cleanses and nourishes without disrupting the scalp's moisture barrier, leaving hair healthy, soft, and nourished. Key ingredients include:
Suitable for All Hair Types
Clinically tested and pH balanced, CeraVe's allergy-tested scalp and hair care is gentle enough for sensitive scalps and suitable for all hair types, curl patterns, and color-treated hair.






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The CeraVe story began in 2005 after experts noticed that many skin conditions such as acne, eczema, psoriasis and dry skin all had one thing in common: a compromised skin barrier. Developed with dermatologists, CeraVe offers a complete line of skincare & haircare products that contain three essential ceramides enhanced with a revolutionary delivery system to help restore the skin & scalp's natural protective barrier.
Product Information
[ GENTLE SHAMPOO FOR SENSITIVE SCALP ] Free from sulfates, MIT, dyes, parabens, and fragrances, this cleansing shampoo is allergy-tested and suitable for sensitive scalp.
[ HYDRATING FORMULA ] Infused with ceramides, niacinamide, and hyaluronic acid, it cleanses without disrupting scalp's moisture barrier leaving scalp & hair feeling hydrated for up to 72 hours*.
[ PH BALANCED SHAMPOO] Effectively removes buildup while leaving hair 10X smoother & 5X more hydrated with just one wash**.
[ ALL HAIR TYPES ] Suitable for all hair types, curl patterns, and color-treated hair, it ensures effective cleansing and care. Shampoo for men and women.
[ DEVELOPED WITH DERMATOLOGISTS ] CeraVe Gentle Hydrating Shampoo is designed to cleanse hair gently without disrupting the scalp's natural barrier. Fragrance Free Shampoo & Paraben Free Shampoo.
Introducing the CeraVe Gentle Hydrating Shampoo, hair care solution developed with dermatologists to ensure the gentle care for your scalp and hair. This shampoo is formulated to cleanse your hair without disrupting your scalp barrier, making it an ideal choice for those with sensitive scalp. Shampoo for women and men. The CeraVe Gentle Hydrating Shampoo is an allergy-tested formula. Shampoo is free from sulfates, MIT, dyes, parabens, and fragrances, ensuring a gentle yet effective cleansing experience. It is suitable for all hair types, including various curl patterns and color-treated hair. This gentle shampoo removes buildup from the scalp and hair while maintaining moisture, leaving your hair looking healthy and feeling soft. Shampoo with three skin-identical ceramides, niacinamide, and hyaluronic acid , helps support the scalp's natural barrier and maintain moisture balance. Can be used as a shampoo for color treated hair. This moisturizing shampoo is pH balanced and is designed to be gentle on both the scalp and hair, making it suitable for daily use For best results, use the CeraVe Gentle Hydrating Shampoo with the CeraVe Gentle Hydrating Conditioner. This combination will leave your hair feeling soft, nourished, and moisturized. Hair care for women and men. To use, apply the shampoo to wet hair and scalp, massage into a rich lather, and rinse thoroughly. Follow with the conditioner for best results. Avoid direct contact with eyes, and if contact occurs, rinse thoroughly with water. Experience the difference with CeraVe Gentle Hydrating Shampoo, where science meets care, providing you with a gentle yet effective solution for maintaining healthy looking, beautiful hair. *In a consumer test, after one use of gentle hydrating shampoo + conditioner **system vs. non-conditioning shampoo
Items Details
Age Range Description: Adult
Global Trade Identification Number: 03606000607019
Features & Specs
Item Form: Liquid
Hair Type: All
Scent Name: Unscented
Other Special Features of the Product: Dye Free, Hypoallergenic, Paraben Free, Sulphate Free, Unscented
Product Benefits: Hydrating, Nourishing
Suitable Hair Color: All Hair Colors
Frequently Asked Questions
Will the bottle design fit a clean, minimalist bathroom aesthetic?
Yes. The label uses simple typography, neutral tones, and minimal graphics, which sits comfortably in a pared-down, intentional, or capsule-style bathroom rather than a busy one.
Can one bottle really replace the multiple haircare products I currently use?
For many users, yes. The ceramide, niacinamide, and hyaluronic acid blend hydrates, soothes, and gently cleanses in a single step, reducing the need for separate conditioning or treatment products for daily use.
Is the 19oz size a good way to reduce packaging clutter?
Yes. The 19oz bottle offers more product per package, meaning fewer replacements, less recycling, and a single visual element on your shower shelf.
Does the formula have a short, recognizable ingredient list?
The formula is intentionally free of sulfates, parabens, dyes, fragrance, and MIT, so the label reads cleanly without a long list of contested additives.
Will using one gentle shampoo simplify my whole routine?
Yes. A sulfate-free, multi-active cleanser can replace harsher shampoos and reduce the need for clarifying or deep-cleansing add-ons, simplifying your routine to one effective product.
Does the 2-pack help reduce how often I have to reorder?
Yes. The 2-pack effectively doubles your supply, which means fewer reorders, fewer deliveries, and a more streamlined approach to restocking.
Is the shampoo + conditioner set a good minimalist alternative to a multi-step routine?
Yes. The set provides cleanse and condition in two coordinated products, which fits a minimalist philosophy far better than five- or six-step haircare routines.
How does this compare to a typical 10-ingredient drugstore shampoo?
CeraVe focuses on active, skin-care-grade ingredients like ceramides and niacinamide, and skips sulfates, parabens, dyes, and fragrance, which results in a tighter, more purposeful ingredient list than most mass-market shampoos.
How is this different from a 'clean beauty' boutique shampoo?
CeraVe brings clinical, dermatologist-developed credibility to the clean-beauty space, combining sulfate-free, fragrance-free formulation with barrier-supporting actives you can verify on the label.
Will the bottle look out of place next to a stone, wood, or neutral-toned bathroom?
No. The white-and-neutral packaging pairs naturally with stone, wood, concrete, beige, and matte-black finishes, the popular palettes of minimalist bathrooms.
What if I prefer unscented everything, will this still feel luxurious?
Yes. The luxury comes from the soft, hydrated finish on hair and scalp rather than from fragrance, which aligns with a minimalist approach to 'less but better'.
Is it wasteful to buy a 2-pack if I live alone?
Not necessarily. A 2-pack reduces packaging per ounce and means fewer shipments over time, which actually supports a lower-waste, minimalist lifestyle.
I want fewer products, not more, will this add clutter?
On the contrary, this product is designed to consolidate steps. Many users replace their separate shampoo, treatment, and gentle cleanser with this single hydrating formula.
How do I use CeraVe Gentle Hydrating Shampoo for the best results?
Wet hair thoroughly, apply a small amount to the scalp, and massage gently with fingertips for 30 to 60 seconds. Rinse and repeat if needed. For optimal hydration, follow with CeraVe Gentle Hydrating Conditioner on the mid-lengths and ends.
How often should I wash my hair with this gentle shampoo?
Most users with sensitive or color-treated hair do well washing every one to three days. Because the formula is sulfate-free and non-stripping, daily use is also safe if your scalp or routine requires it.
Should I use a separate conditioner, or is the shampoo enough on its own?
The shampoo cleanses without stripping, but adding CeraVe Gentle Hydrating Conditioner will give the smoothest, most hydrated finish, especially on dry, curly, or color-treated hair. The shampoo + conditioner set is the easiest way to get both.
Is this shampoo compatible with curly, coily, or textured hair?
Yes. The sulfate-free, hydrating formula is suitable for all curl patterns, including wavy, curly, coily, and tightly textured hair, and will not strip the natural oils those hair types rely on.
Will this shampoo work with my hair extensions or wigs?
Yes. The gentle, sulfate-free formula is safe for human-hair extensions, tape-ins, sew-ins, and wigs. It cleanses the scalp underneath without loosening bonds faster than sulfate-based shampoos would.
What comes in the box when I order, and is anything sold separately?
A 12oz or 19oz order includes one bottle of shampoo. The 2-pack includes two 12oz bottles. The shampoo + conditioner set includes one of each. Pump dispensers, if desired, are typically sold separately.
Is this shampoo safe to use during pregnancy or while breastfeeding?
The fragrance-free, dye-free, paraben-free, and MIT-free formula is generally considered a conservative choice during pregnancy and breastfeeding, but you should always confirm personal product use with your healthcare provider.
Does this shampoo contain any nut oils, gluten, or common food allergens?
The formula does not include common nut oils as a featured ingredient, but CeraVe manufactures in facilities that may process multiple ingredients, so anyone with severe allergies should review the full ingredient list on the bottle before use.
What is the difference between a gentle shampoo and a moisturizing shampoo?
A gentle shampoo focuses on non-stripping cleansers that preserve the scalp barrier, while a moisturizing shampoo adds hydrating ingredients. CeraVe Gentle Hydrating Shampoo is both, pairing mild surfactants with ceramides, niacinamide, and hyaluronic acid for barrier care and 72-hour moisture in one product.